Providing market intelligence for more than 35 years

In The News

Roku Leads Streaming Media Device Market, Apple Falls To Fourth Behind Google And Amazon

The report states that the top four manufacturers account for a total of 86 percent of sales on these devices. This market saturation by the big players means there are significant obstacles for newer competitors, who will have to distinguish themselves with new functionalities.

As Barbara Kraus, director of research at Parks Associates noted in the report:

"The market consolidation around these four brands forces new entrants to develop more creative features and functionality to tap into the strong consumer demand for streaming content. Devices with additional functionality such as the Intel Compute Stick may be a sign of things to come, where streaming is not the primary function but an extra feature to provide additional value."

From the article "Roku Leads Streaming Media Device Market, Apple Falls To Fourth Behind Google And Amazon" by James Geddes.

Previously In The News

68 Percent Smartphone Users Stream Music Daily: Study

A US-based market researcher in its study said that 68 percent of smartphone owners in the country listen to music via streaming outlets on a daily basis. Parks Associates has released new data that r...

OTT Video News, Deals, Launches and Products

Some 63% of US broadband households now subscribe to an OTT video service, rising from 57% at the beginning of this year, according to Parks Associates. Parks also updated its rankings for the top OTT...

Facebook Reportedly In Talks To Stream NFL's 'Thursday Night Football' Games

A matchup of the titans of tech and TV would mark a watershed moment for the media and Silicon Valley, whose leading companies are flush with cash and hungry for premium content to attract more eyebal...

Smart Kitchen Appliances to Add to Your Home

It hasn’t taken the technology boom long to hit our kitchens, as each year big companies like LG and GE release more smart and connected appliances. According to Parks Associates, 17 percent of consum...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive