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Roku Is Taking the Right Steps

Last August, market analysts at Parks Associates found that more than any other streaming media device -- including those from Amazon, Apple, and Google -- Roku was the leading brand and had increased its market share with 37% of the installed base, up from one-third in the year-ago quarter. Amazon was the only other provider that saw its share rise in the period studied, from 16% to 24%.

From the article "Roku Is Taking the Right Steps" by Rich Duprey.

Previously In The News

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A recent survey from Parks Associates finds builders are starting to provide smart home-ready networking infrastructure in new developments as a standard offering. From the article, "Survey Find Ho...

DIY Security, Home Automation: What’s a Pro to Do?

One chief reason for the meteoric rise in DIY competition, of course, is market penetration — read: the historical lack thereof. According to the latest Parks Associates research, 75% of U.S. househol...

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Sleep Trackers Offer Money Making Opportunity

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