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In The News

Roku Is Preferred Streaming Media Device, Says New Parks Associate Survey, Beating Apple TV

A new report from Parks Associates says Roku is the most-used streaming video media device in the U.S. In a 1Q 2013 independent survey of 10,000 U.S. broadband households with a streaming video media device, Parks 37% primarily use a Roku compared to 24% that primarily use an Apple TV.

From the article, "Roku Is Preferred Streaming Media Device, Says New Parks Associate Survey, Beating Apple TV."

Previously In The News

Why I'm Glad Apple Inc. Killed Its Smart TV Plans

There's simply no reason for Apple to jump into the crowded low-margin battlefield of smart TVs when it can sell its hardware at gross margins exceeding 40%. Steve Jobs reportedly once told employe...

Consumers Share Log-Ins For OTT Services, Slice Into Revenue

The over-the-top devil is in the details. While OTT services are rapidly rising in use, so is consumers’ savvy in piggybacking onto their friends’ and family’s OTT subscriptions. More than 57%...

Over-The-Top TV Revenues Forecast To Hit $19B In 2019

New research shows that TV homes with broadband are increasingly signing onto over-the-top TV (OTT) service -- with and without traditional pay TV services. In the U.S., 57% of current traditiona...

Worldwide Over-The-Top Revenue Balloons

In related news, Parks Associates released its new report finding that 1.6 billion people worldwide watch online video on connected devices. That’s more than 20% of the world’s population. Seem...

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