Providing market intelligence for more than 35 years

In The News

Roku Grows Streaming Device Market Share, Apple TV Loses Out

Streaming device maker Roku has been growing its market share and is now outselling Apple’s Apple TV more than 2:1 in the U.S., according to new data from market research company Parks Associates. In the first quarter of 2017, 37% of all streaming devices owned by U.S. broadband households were made by Roku, according to the company’s new “Reinventing CE: Transforming Devices to Service Platforms” report.

Runner-up in the streaming device race is Amazon with its Fire TV and Fire TV Stick devices, which reached a market share of 24% in Q1, up from 16% during the same quarter in 2016. Google’s Chromecast streaming adapter has a market share of 18%, while Apple TV fell to 15%.

From the article "Roku Grows Streaming Device Market Share, Apple TV Loses Out" by Janko Roettgers.

Previously In The News

Hulu An Even Bigger Chess Piece For Disney And Comcast After Sky Deal – Analysis

“They have a unique proposition, not just compared with Netflix but also with YouTube TV or Sling,” said Hunter Sappington, an analyst with Parks Associates, in an interview with Deadline. “They have...

Anime fans' hard streaming choices

The unusual deal is seen by industry experts as a sign that anime distributors won’t be able to survive alone against Amazon and Netflix. CrunchyRoll, based in San Francisco, is the most popular de...

GAIA: Under-The-Radar Hyper-Growth 5-Bagger

Well, today the global OTT market of 218 million video subscribers is large and they have quite significant and growing tailwinds, which is according to the study from Parks Associates which has relea...

You can tell Comcast what to do on its Xfinity TV voice remote

Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times rout...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive