Providing market intelligence for more than 35 years

In The News

Roku CEO explains why Apple is breaking with tradition and putting its streaming services outside its famous walled garden

Roku held 37 percent of the market share of streaming media players as of early 2018, a Parks Associates report found, while Apple TV held 15 percent of the market share. Roku maintains dominance through a variety of devices that let customers access streamed content, including smart TVs and players that can connect standard TVs to streaming.

From the article "Roku CEO explains why Apple is breaking with tradition and putting its streaming services outside its famous walled garden" by Lauren Feiner.

Previously In The News

Bloomberg: 4K Apple TV in the works, set to be revealed alongside iPhone 8

Unnamed sources tell Bloomberg that the new Apple TV will be equipped with a faster processor capable of streaming higher-resolution content. A new version of the recently-launched TV app is also said...

Apple Inc. Could Have Trouble Selling a $200 Apple TV

In the United States, Roku, Google (NASDAQ:GOOG) (NASDAQ:GOOGL), Amazon (NASDAQ:AMZN), and Apple (NASDAQ:AAPL) accounted for 86% of the streaming device market last year, according to research firm Pa...

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...

IoT Cybersecurity, ‘Cascading’ Failures, Worry Consumers Most About Connected Home

Data and privacy fears rank second among consumer smart home concerns. More than half of U.S. adults (58%) fear lack of privacy from device manufacturers who have access to data, real-time conversatio...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive