Providing Market Intelligence for 40 Years

In The News

Roku Adds Voice Search to Upgraded Roku 3

For years Roku has had the market cornered on company-sponsored channels and private, indie channels alike. The ability for anyone to push out content within a private channel on Roku has helped move their reportable numbers into the thousands of channels. This is somewhat of a meaningless statistic because most of those are completely uninteresting, but when compared to Apple’s ecosystem of (classically) fewer than ten supported applications, the difference is stark.

However, as other devices are competing with Roku’s lineup, they’ve seen their numbers slip year after year. Presenting at this year’s CES, Parks Associates showed that Roku had decreased from 46% to 29% market share since 2013 as both Amazon and Google have introduced multiple alternatives. These alternatives, Chromecast and FireTV (and Stick), are sold at very competitive price points with compelling media streaming service options. Now with these competitors and the coming age of a la carte TV, HBO Go, and Sling on other streaming boxes, Roku will need to keep innovating features and aggregating services to continue to compete.

From the article "Roku Adds Voice Search to Upgraded Roku 3" by Ryan Flake.

Previously In The News

The Best Wearable Fitness Tech We Saw At CES 2017

It’s one of the biggest arms races of the 21st century—literally. Once the preserve of hardcore fitness junkies, the activity tracker industry has exploded into the mainstream and is now set to surpas...

It's Really Hard to Make Money With Virtual Reality Games

Considering the high profile of the launch we're talking about 2,300 is an awfully low number, even factoring in some of the criticisms of Light Repair Team #4 and its sparse marketing. That speaks to...

BrightonSEO: Are Assistant-powered devices like Alexa a dream or a nightmare?

Raj then moved on to talk more specifically about voice search. He referenced research from ComScore last year which stated that by 2020, 50% of searches will be conducted via voice. Further research...

A Comeback For TV Antennas S

In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive