Providing market intelligence for more than 35 years

In The News

Research Shows Smart Lighting Receiving Increased Consumer Interest

Parks Associates research says demand for smart lighting products to work with other smart home devices has quadrupled.

Smart lighting systems are growing in popularity among consumers, with adoption showing significant growth in just the last five years, according to a smart lighting consumer research report from Parks Associates.

According to Parks Associates, consumers are widely interested in reducing their energy consumption, with 40% saying they would like to use less energy but don’t how know or don’t want to make too much of an effort to do so.

In addition,  nearly one-third of lighting purchase-intenders or system owners cite interoperability as an important factor in making the purchase, says Jennifer Kent, vice president of research at Parks Associates, in a statement.

Taken from the article, "Research Shows Smart Lighting Receiving Increased Consumer Interest" by Zachary Comeau

Previously In The News

Amazon Shuts Down Smart Home for a Week Over Racist Slur Claim

In May, a white paper by Parks Associates, a market research firm, compiled with Iris, a cyber protection company, found among 10,000 internet-connected households surveyed, nearly half reported exper...

Music Piracy Is Still a Problem — But It’s a Manageable One

Film piracy increased by 38.6% last year, according to anti-piracy tech company Muso, and by 2027 the streaming video on-demand business could lose $113 billion annually from content theft, per an Apr...

Study: Rural Viewers Love Their Local TV Channels More Than Ever

Those who use over-the-air antennas are a significant slice of the broadband universe. Parks Associates said that about one-quarter of U.S. broadband households used an antenna to watch local broadcas...

5 Top Residential Security Trends to Watch in 2023

The residential security industry has gained millions of households due to the explosion of DIY offerings and COVID-19. While in 2022 the home security system adoption slowed, the rebound of professio...