Providing market intelligence for more than 35 years

In The News

Research reveals growth ahead for U.S. spend on smart home products

Parks Associates and industry executives from Affinegy, Cirrent, ecobee, ULE Alliance, and Wi-Fi Alliance will examine the factors driving adoption of smart home solutions during the session “Ease of Use, Interoperability, and Mass-Market Adoption,” 2:30 p.m. on January 6, 2016 at CONNECTIONS Summit: IoT, Entertainment, and the Connected Consumer.

“Connectivity opens the door to new, highly differentiated products and services, but interoperability remains a challenge,” said Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates.

From the article "Research reveals growth ahead for U.S. spend on smart home products" by SP&T Staff.

Previously In The News

Consumers May be Overestimating the Security of Home Security

Consumers may be overestimating the security of home security. While 64% of American broadband households worry about security and privacy when they use their connected devices, 63% think the signals...

That Sound You Hear is Smart Speaker Sales Growth, Dominated by Amazon

That uncertainty figures to make the category interesting because it is increasing in popularity. Parks Associates said this week that 11% of U.S. broadband households plan to buy a smart speaker with...

Parks: OTT Viewing Migrating to the Largest Screen in the Home

OTT viewing is increasingly taking place in the living room, with more than half (52%) of U.S. broadband households now watching online video on an internet-connected television, according to a new re...

Report: Increasing Mobile Video Usage is a Leading Indicator for Cord Cutting

People who use their smartphones to watch more than six hours of video per week are more likely to cut the cord during the next year than those who watch 2.5 hours, according to Parks Associates. The...