Providing market intelligence for more than 35 years

In The News

Research: Residential Security Demand & Preferences for New Alerts

Parks Associates research reveals that most owners report experiencing a false alarm in the past 12 months.

Parks Associates research reports that siren, phone call, and in-app alerts are the most preferred alert methods regardless of device ownership.

Chris White is Senior Analyst, Parks Associates.
 

From the article, "Research: Residential Security Demand & Preferences for New Alerts" by Chris White.

Previously In The News

Voice Commands, Personal Assistants the Next Frontier for Device Interactions, Gartner Predicts

Parks Associates released findings in October estimating that 46 percent of U.S. Millennials with smartphones use voice recognition software, while a separate report from TiVO indicated 43 percent of...

Streaming Service Stacking Continues; OTT Providers Face Challenges in Growing Market

Video streaming service stacking is likely to continue near term, after accelerating during the shelter-at-home period for the coronavirus, said industry executives on a Parks Associates webinar Wedne...

Third Of US Broadband Households Have Multiple OTT Packs

Approximately 31 percent of U.S. broadband households have multiple OTT service subscriptions, which is nearly one-half of the 63 percent of U.S. broadband households subscribing to at least one OTT s...

Majority Of Smartwatch Owners Have Paid Music Streaming Sub

Owners of wearable devices such as smartwatches and fitness trackers are far more likely to subscribe to paid streaming audio or music services such as Apple Music, Spotify or Pandora One, according t...