Providing market intelligence for more than 35 years

In The News

Research: Residential Security Demand & Preferences for New Alerts

Parks Associates research reveals that most owners report experiencing a false alarm in the past 12 months.

Parks Associates research reports that siren, phone call, and in-app alerts are the most preferred alert methods regardless of device ownership.

Chris White is Senior Analyst, Parks Associates.
 

From the article, "Research: Residential Security Demand & Preferences for New Alerts" by Chris White.

Previously In The News

Coldwell Banker ‘first to offer Smart Home Staging Kit’

The survey was conducted online by Parks Associates on behalf of Coldwell Banker within the United States from 6-9 June, 2016 through a third party via its omnibus product. The survey was conducted am...

New Study Shows The Growing Decline of Cable TV

In what is a growing list of bad news for traditional pay-TV services, it turns out fewer Americans rely on just traditional pay-TV services. Over half of all pay-TV subscribers also subscribe to a st...

TTA’s Week: US Healthcare’s Transforming, Tunstall Gets Rippled, NHS Disabled Care, Tenders

US healthcare starts transforming–what are the opportunities? A ‘ripple’ of a Tunstall partnership, NHS CCGs forcing disabled into care homes, and tenders posted in Scotland and Wales. From the art...

The Apple TV is Falling Farther Behind as Their Competitors Prepare to Release New Devices

The current Apple TV, according to Parks Associates—a highly respected research firm—is in third place behind Roku and the Fire TV in both recent sales and number of homes with the device. The high...