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Report: U.S. OTT Adoption Up 12 Percent

September 01, 2016

OTT video service adoption has increased 12 percent among U.S. broadband households since 2014, according to Parks Associates data.

Parks Associates notes that adoption of OTT video subscriptions has increased by 12 percent since Q3 2014, with the number of available services and consumer awareness both increasing, despite password sharing growing by approximately 8 percent over that same time.

From the article "Report: U.S. OTT Adoption Up 12 Percent" by Kristin Brzoznowski.

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About Parks Associates

Report: U.S. OTT Adoption Up 12 Percent

Previously In The News

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

Study Explains Why Facebook Needs To Work Faster To Stop The Flow Of Fake News

Report: Viewers Say Churn is Based on Lack of New, Original Content

Alexa Poised To Play A Bigger Role This Amazon Prime Day

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