Providing market intelligence for more than 35 years

In The News

Report: Garage Door Openers Are The Most Frequently-Used Smart Home Devices

Survey results published on May 10 by the Chamberlain Group and Parks Associates found that the garage door opener is the most active and frequently-used smart home device (48 percent). Smart door locks (44 percent) and network security cameras (42 percent) came in second and third place, respectively. 

From the article "Report: Garage Door Openers Are The Most Frequently-Used Smart Home Devices" by Krystle Vermes.

Previously In The News

People are boycotting Disney, Hulu, and ESPN after ABC yanked Jimmy Kimmel off the air. Will it work?

Elizabeth Parks, president and chief marketing officer of Park Associates, said Disney’s biggest risk in the short-term is potentially losing advertisers, but large-scale subscriber losses for Disney+...

SimpliSafe to Join Everon Owner GTCR’s Security Holdings

GTCR’s deal for SimpliSafe is unpacked with analysis from Kirk MacDowell and Elizabeth Parks covering strategy, competitive responses and the shift toward add-on services and market adjacencies. El...

The Weekly Briefing: Market reports and high-tech grocery stores

Parks Associates appoints Cliff Raskind as consulting director and contributing analyst. The research firm, which focuses on the Internet of Things market, recently launched a consulting practice that...

Social video viewing reaches nearly five hours weekly on U.S. televisions

Social video now accounts for nearly five hours of television viewing per week, making up 20 percent of all video watched on TV, according to new research from Parks Associates. The findings, released...