NFL Game Pass is the most popular sports OTT video service in the U.S., according to Parks Associates, although at this point sports video services are still a relatively niche market.
Overall, just 16 percent of U.S. broadband households have a sports OTT video subscription, and NFL Game Pass is No. 1 with 6 percent of broadband households holding subscriptions, according to Parks Associates research.
From the article "Ranking The Most Popular Sports OTT Networks" by www.medialifemagazine.com
The Connectivity Standards Alliance said it’s seeing “consistent growth” from Matter certifications, and vendors here increasingly positioned Thread radios and multi-admin support as table stakes, rat...
Most homes are “smart”: Consumer-tech tracking firm Parks Associates reports just over half of internet-connected U.S. households own at least one smart speaker. From the article, "The Radical...
Elizabeth Parks, president and chief marketing officer of Park Associates, said Disney’s biggest risk in the short-term is potentially losing advertisers, but large-scale subscriber losses for Disney+...
GTCR’s deal for SimpliSafe is unpacked with analysis from Kirk MacDowell and Elizabeth Parks covering strategy, competitive responses and the shift toward add-on services and market adjacencies. El...
