Providing market intelligence for more than 35 years

In The News

Pumped With New Features Like Siri Integration And Redesigned Remote Control, Apple TV Finally Goes On Sale

The new Apple TV features revamped hardware, universal search, Siri integration and redesigned remote control.

The price for the new set-top box which includes faster processor of 32GB version is $149, while the 64GB is $199 according to a report by Fortune.

In August, Parks Associates, a research firm placed Apple TV only in fourth place for the most popular media streaming device based on U.S. sales. Roku top the list with 34 percent market share.

From the article "Pumped With New Features Like Siri Integration And Redesigned Remote Control, Apple TV Finally Goes On Sale" by Annavi A. Salvador.

Previously In The News

See Rovi at CONNECTIONS

At Rovi, we believe entertainment discovery should be simple, seamless and personal. We help consumers find content quickly by allowing them to browse, search and even speak to devices, generating rec...

BMW’s Vision For A World Of Connected Cars

“We’re moving past the early adopter phase of connected cars,” says Jennifer Kent, a director at Parks. “Most of the usage is still core to the driving experience: Mapping and navigation, maintenance...

TV Producers May Start Making You Wait For New Shows Online

As services like Netflix and Hulu boom, he said, television companies are looking for ways they can hold onto more of those streaming revenues themselves. The changes are especially noticeable at H...

Mobile Payments And IoT Trends For Smartwatches

Internet of things, monitoring for insurance and mobile wallet expansion are three of the key emerging smartwatch app trends found in research by Parks Associates. Leading Smart Watch Apps: Insights i...