Providing market intelligence for more than 35 years

In The News

Probably the most popular streaming units within the US. Las Vegas Blog

The most effective ways to watch movies & TV shows from services like Netflix, HBO Now, & Hulu, on the most noteworthy screen in your house is to use a streaming box. The brand new Apple TV, the newest streaming box from Apple, just went on sale last month. There are additionally new streaming boxes available on the market from Amazon, Roku, & Nvidia. Regardless in that tens of millions of individuals have game consoles just like the Xbox One & PlayStation four, streaming less video on game consoles, and much more on streaming media players, in accordance to new determination from Parks Associates, a Dallas-based market determination firm. That is 'cause these boxes are straightforward to setup & use, comparatively cheap, & have lots of choices when it comes to content.

From the article "Probably the most popular streaming units within the US. Las Vegas Blog" by lasvegasnvblog.com.

Previously In The News

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

OTT video service subscriptions are increasing a year after the start of the global pandemic. Parks Associates’ latest research of 10,000 US broadband households finds 82 percent of U.S. broadband hou...

The Top Retailers in Home Entertainment 2019: The Golden 12

Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...

Report: Viewers Say Churn is Based on Lack of New, Original Content

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...