In The News

People Sharing Passwords Are a Growing Problem For Netflix

July 10, 2017

Industry analysts say companies are missing a chance to grow revenue. An analysis by Parks Associates estimated streaming providers will lose $550 million in 2019 from password sharing.

"There has been this kind of cavalier attitude about it," Parks Associates analyst Glenn Hower said. "It hasn't been a priority."

From the article "People Sharing Passwords Are a Growing Problem For Netflix."

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Password sharing denies streaming services $9 billion in fees

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The evolution of content distribution and the consistent growth of over-the-top (OTT) streaming generates industry predictions of the inevitable decline and fall of pay TV. As video ecosystems collide...

How Netflix is adapting as the streaming boom stalls

“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

Like all streaming services, Disney+ saw strong growth during the pandemic but competitor Netflix reported losing subscribers last quarter. But Disney+ is cheaper than Netflix – an increasingly import...

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About Parks Associates

People Sharing Passwords Are a Growing Problem For Netflix

Previously In The News

Password sharing denies streaming services $9 billion in fees

Finding OTT's Tipping Point: Three Factors Could Push It Past Pay-TV Subscriber Totals

How Netflix is adapting as the streaming boom stalls

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

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