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Pay-TV, OTT partnerships shake up competitive landscape

Over a half of US broadband households have a combination of pay-TV and at least one OTT service, Parks Associates found. Also, the research found that approximately 33% of cord-cutters would have stayed with their service provider if offered a Netflix-style service bundled with broadcast-TV channels.

From the article "Pay-TV, OTT partnerships shake up competitive landscape" by Michelle Clancy.

Previously In The News

Parks: Millennials Covet OTT Video — And Pay-TV

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Amazon’s Fire TV Cube Makes Its Debut

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Only 15% of US Consumers Used A Telecare Service in Past 12 Months

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Poll shows freeloading young adults hurting media firms

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