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Password Sharing Not the Biggest Problem for SVOD Services, Study Says

July 05, 2016

OTT

streaming

password sharing

SVOD

subscription

piracy

For movie and TV studios, the big bugaboo is people illegally copying or downloading their IP. For SVOD services, it’s another form of piracy – password sharing, which cost companies $500 million worldwide in 2015, according to a report by Parks Associates.

From the article "Password Sharing Not the Biggest Problem for SVOD Services, Study Says" by Todd Longwell.

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Neither of these methods work particularly well, at least for the kind of casual sharing that’s pervasive among friends and family members. A survey earlier this year by Parks Associates found that 18...

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About Parks Associates

Password Sharing Not the Biggest Problem for SVOD Services, Study Says

Previously In The News

How Netflix is adapting as the streaming boom stalls

Subscriptions account for nearly 86% of consumer video spending

Apple’s HomePod Has Arrived. Don’t Rush to Buy It.

Sharing your TV streaming passwords? Cable companies won’t stop you—yet

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