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Password sharing could be costing SVODs billions each year

February 28, 2019

Password sharing is estimated to result in billions of dollars in missed revenue for both SVOD and pay-TV over time, and the problem is getting worse. For its part, the US cable industry is expected to see password sharing losses rise to $9.9 billion by 2021, up from $3.5 billion in 2017, per Parks Associates.

From the article "Password sharing could be costing SVODs billions each year" by Audrey Schomer.

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Password sharing could be costing SVODs billions each year

Previously In The News

Parks Associates: 29% of Consumers Get Most of their News from Social Media Platforms like Facebook and Twitter

As Fire TV passes 30M users, Amazon execs eye more voice integrations and global expansion

Apple’s Video Streaming Plans: Key Open Questions

Roku Shares Soar in Streaming-Device Maker’s IPO Debut

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