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Partner With SVOD Providers For Younger Generation

February 21, 2018

According to Brett Sappington, Parks Associates senior director of research, and Hub Entertainment Research president Peter Fondulas at the NCTC Winter Educational Conference, written by Mike Farrell, operators should embrace subscription video-on-demand services, making it easier for younger viewers to access their subscriptions.

From the article "Partner With SVOD Providers For Younger Generation" by Jack Loechner.

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About Parks Associates

Partner With SVOD Providers For Younger Generation

Previously In The News

Google's DIY Security Exit Spurs Doubts About Segment's Future: Parks

Report: Antenna Only Homes Increase to 15 Percent

Smart home market still small in Europe, but with many players pushing it forward adoption will rise

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

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