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Parks Associates: US OTT Adoption Up 12%

September 01, 2016

The adoption of over-the-top (OTT) video services among US broadband households has increased by 12% since the third quarter of 2014, according to Parks Associates.

The research firm said that both the number of available OTT services and consumer awareness of them had increased, despite password sharing growing by approximately 8% over that same period.

From the article "Parks Associates: US OTT Adoption Up 12%" by www.digitaltveurope.net

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Parks Associates: US OTT Adoption Up 12%

Previously In The News

Streaming service bundles are a new way to attract subscribers

The Top Retailers in Home Entertainment 2019: The Golden 12

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

Parks: Live-Streamed Video Consumption Increases to 40% Among Internet Households

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