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Parks: OTT Viewing Migrating to the Largest Screen in the Home

March 06, 2019

OTT viewing is increasingly taking place in the living room, with more than half (52%) of U.S. broadband households now watching online video on an internet-connected television, according to a new report from Parks Associates.

Additionally, more than half (55%) of U.S. broadband households indicated that among their top favorite leisure activities is watching movies or television at home.

From the article "Parks: OTT Viewing Migrating to the Largest Screen in the Home" by Phil Britt.

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What Can Yahoo's Online Video Assets Do For Verizon?

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The U.S. has nearly 300 OTT services to choose from

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91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

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About Parks Associates

Parks: OTT Viewing Migrating to the Largest Screen in the Home

Previously In The News

HBO Now Has 800,000 Paying Subscribers Since April Launch

What Can Yahoo's Online Video Assets Do For Verizon?

The U.S. has nearly 300 OTT services to choose from

91% of viewers like streaming aggregation, survey says

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