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Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do

December 11, 2016

Half of the people who try a virtual reality (VR) headset say they intend to buy a VR headset. But just 15 percent actually do, according to new market research from Parks Associates.

Retailers and manufacturers would do well to expand public outreach and demos beyond industry events, especially during the holiday shopping season, the market research provider says.

From the article "Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do" by Andrew Burger.

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About Parks Associates

Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do

Previously In The News

Broadband Growth Slowing After COVID-19-Driven Surge: Parks

Roku Adds Google Assistant and 2 New Players to Its Lineup

Streaming Service Stacking Continues; OTT Providers Face Challenges in Growing Market

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

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