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Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do

December 11, 2016

Half of the people who try a virtual reality (VR) headset say they intend to buy a VR headset. But just 15 percent actually do, according to new market research from Parks Associates.

Retailers and manufacturers would do well to expand public outreach and demos beyond industry events, especially during the holiday shopping season, the market research provider says.

From the article "Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do" by Andrew Burger.

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About Parks Associates

Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do

Previously In The News

Is Your Digital Health Strategy Thriving, Surviving Or Non-Existent?

Arrayent Connects Developers To IoT Ecosystems With The EcoAdaptor For Nest

SVODs Are Hot, But Subscribers Are Still Fickle: Survey

How Businesses Can Use VR to Win the Race to Consumers’ Hearts (and Homes)

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