In The News

Over Two Thirds Of Smartphone Owners Are Music Streamers

March 10, 2016

According to new Parks Associates research, when it comes to digital relaxation, listening to music via a smartphone tops all other entertainment uses.

In the US, where the research was conducted, 68% of smartphone owners now listen to music everyday via a streaming service. In term of numbers, watching short video clips (71%) is more popular, but at an average of 45 minutes a day, no other smartphone-based entertainment takes up as much time.

From the article "Over Two Thirds Of Smartphone Owners Are Music Streamers" by www.thestar.com

Previously In The News

Amazon is driving more transaction-based revenue for TV networks and studios

Meanwhile, Amazon’s Fire TV stick, which competes with Apple TV and Roku as one of the top connected TV devices, also continues to gain market share, which has likely helped drive more people to watch...

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...

Digital Publishers Lost $41.4 Bn Due To Ad Blocking: Study

“Many content creators rely on advertising revenue to monetise video, especially as newly launched digital services seek revenue. As digital video viewership increases on all screens, use of ad-blocki...

Nearly 80% Of US Spanish-Language Households Subscribe To OTT Video Services

“While pay-TV penetration has declined among US broadband households, adoption has remained steady among Spanish-bilingual households over the past few years. Cord cutting does not have the same impac...

‹
1
2
...
267
268
269
270
271
272
273
...
780
781
›

Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

AI (Artificial Intelligence)

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Event

Analyst Insights

Media

About Parks Associates

Over Two Thirds Of Smartphone Owners Are Music Streamers

Previously In The News

Amazon is driving more transaction-based revenue for TV networks and studios

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

Digital Publishers Lost $41.4 Bn Due To Ad Blocking: Study

Nearly 80% Of US Spanish-Language Households Subscribe To OTT Video Services

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

Store

About Us