In The News

Over Two Thirds Of Smartphone Owners Are Music Streamers

March 10, 2016

According to new Parks Associates research, when it comes to digital relaxation, listening to music via a smartphone tops all other entertainment uses.

In the US, where the research was conducted, 68% of smartphone owners now listen to music everyday via a streaming service. In term of numbers, watching short video clips (71%) is more popular, but at an average of 45 minutes a day, no other smartphone-based entertainment takes up as much time.

From the article "Over Two Thirds Of Smartphone Owners Are Music Streamers" by www.thestar.com

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About Parks Associates

Over Two Thirds Of Smartphone Owners Are Music Streamers

Previously In The News

Apple Looks To Expand Healthcare Presence

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

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