Providing Market Intelligence for 40 Years

In The News

Over 50% W Europe homes plan 4K purchase

A European consumer survey examining 4K consumer adoption and preferences revealed by Parks Associates at CES 2016 suggests that some 17 per cent of broadband households in the UK, France, Germany, and Spain are planning to buy a flat-panel TV in the next 12 months and over 50 per cent consider 4K an important or very important feature of their next model. Among these future buyers, 54 per cent are willing to purchase a 4K TV with the expectation that more content will be available soon.

From the article "Over 50% W Europe homes plan 4K purchase" by advanced-television.com.

Previously In The News

The Internet Of How Many Things?

“Online giants have the scale and technology to take risks in new areas of innovation,” said Brett Sappington, senior research director, Parks Associates. “In some cases, these innovations are transfo...

How Digital Service Providers Are Challenging AT&T

Eero is not alone. Luma Home Inc., Ignition Design Labs, Securifi, and Torch all offer competitive routers with features once only seen in large enterprises. “New routers are seeking to address severa...

Intel pushes Amazon Alexa to third party devices

The release of the new kit represents an opportunity for Intel to get its foot in the door in the burgeoning smart home market. According to Parks Associates, smart speakers in particular are driving...

Unlocking next-level consumer engagement and energy savings with the latest smart technology

At the beginning of 2018, Bloomberg noted that consumer demand for smart thermostats will steadily increase over the next five years, so we know the devices that have already been effective aren't goi...