Providing Market Intelligence for 40 Years

In The News

OTT Video Penetration Hits 55% In UK, 51% In France

OTT video usage is continuing to rise in Western Europe but has yet to reach the same level as in the US, according to Parks Associates. The market researcher found that 55 percent of UK broadband homes and 51 percent in France are watching TV shows and films online, compared to 70 percent in the US. The number of paid subscriptions in Europe is significantly lower than in the US. In the UK and France, 30 percent and 17 percent of broadband homes subscribe to OTT video, versus 64 percent of US broadband households. 

From the article "OTT Video Penetration Hits 55% In UK, 51% In France" by www.telecompaper.com

Previously In The News

Anxious About Real Estate? 6 Trends Making Housing Worrisome

A survey of 1,250 U.S. adults from Coldwell Banker Real Estate and Parks Associates found 71 percent want “a move-in ready home.” Now 45 percent of those polled said move-in ready could mean new co...

More People Listen To Music On Smartphones Than Make Calls, Study Finds

US-based market researcher, Parks Associates, in its study said that 68 percent of smartphone owners in the US listen to music via streaming outlets on a daily basis. The company also found, on a...

The FCC Pulled A Game-Changer

While government is often well intentioned, the end result is often lacking. This ruling, however, is huge and will affect everyone within the TV hardware and software ecosystems, from content creator...

Security Mechanisms For Smart Homes

As devices in the home connect to the Internet, they expose our homes to hackers. With Parks Associates predicting more than 50 million connected homes by 2020, it's time for developers to make protec...