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OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

Content will be key to attract the new video-centric consumer, and these emerging cloud-based businesses will be experimenting with different monetization models in 2016 and beyond, added Glenn Hower, Research Analyst, Parks Associates. Data analytics is one opportunity, but the challenge is turning data into a monetizable form, he said.

From the article "OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In" by mactech.com

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But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue’s numbers are harder to get a handle on, but it’s not on the list of top 10 most...

Roku Is Taking the Right Steps

Last August, market analysts at Parks Associates found that more than any other streaming media device -- including those from Amazon, Apple, and Google -- Roku was the leading brand and had increased...

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

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