In The News

OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

January 31, 2016

Content will be key to attract the new video-centric consumer, and these emerging cloud-based businesses will be experimenting with different monetization models in 2016 and beyond, added Glenn Hower, Research Analyst, Parks Associates. Data analytics is one opportunity, but the challenge is turning data into a monetizable form, he said.

From the article "OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In" by mactech.com

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Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

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Report: U.S. Households Will Buy More Than 10 Million Smart Home Controllers in 2021

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In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

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About Parks Associates

OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

Previously In The News

Amazon is driving more transaction-based revenue for TV networks and studios

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

Report: U.S. Households Will Buy More Than 10 Million Smart Home Controllers in 2021

NAB Puts The Future Focus On OTT In Vegas

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