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OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

January 31, 2016

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OTT

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Content will be key to attract the new video-centric consumer, and these emerging cloud-based businesses will be experimenting with different monetization models in 2016 and beyond, added Glenn Hower, Research Analyst, Parks Associates. Data analytics is one opportunity, but the challenge is turning data into a monetizable form, he said.

From the article "OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In" by mactech.com

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About Parks Associates

OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

Previously In The News

Comcast’s Decision To Add Netflix To Its X1 Cable Boxes Proves Who Cable’s Real Enemy Is (And It Isn’t Netflix)

Roku and Amazon Fire TV Continue to Gain Market Share; Chromecast and Apple TV Fall Behind

Report: Consumers’ Growing Appetite For Solar, Storage And Bundled Home Energy Services

68 Percent Smartphone Users Stream Music Daily: Study

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