Providing Market Intelligence for 40 Years

In The News

OTT Service Forecast To See Sharp Growth In Next 5 Years

Over-the-top video platforms continue to see sharply higher new business and usage -- and will see rapid growth in five years.
Parks Associates says nearly 60% of U.S. broadband homes have used at least one OTT service in the past month; with more than 25% of homes using two or more in the past 30 days. Overall, nearly 60% of U.S. TV homes subscribe to OTT service with a monthly fee.

The survey notes 25% of all OTT video business in the U.S. started up this year; with 40% of all OTT services launched within the last two years.

From the article "OTT Service Forecast To See Sharp Growth In Next 5 Years" by Wayne Friedman.

Previously In The News

Steven Spielberg Shuns Movie Home In Streaming Deal

Still, Peacock ranks eighth among the major subscription streaming services, with only 10% of broadband households reporting that they pay for one of Peacock's two subscription services, according to...

‘We Found A Way To Extract DC Directly From AC:’ Amber Signs Deal With Infineon To Make Electricity Smart

“This alliance between Infineon and Amber is a next level example that the solid-state transformation of our electrical products and infrastructure is at hand,” says Elizabeth Parks, President of Park...

Tomorrow’s Communities Are Smart And Urban, Where Everything Acts As A Concept

And, looking at more current, household level trends, market research firm Parks Associates forecasts that mobile-only households will decline as fixed broadband networks expand. Mobile-only probably...

The Fastest Growing Video Advertising Platform Is Now CTV

As media conglomerates such as Disney DIS -3.3% and Comcast place a greater content priority on streaming it has promoted consumers canceling their cable subscription. A study from Parks Associates sa...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive