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OTT Growing In Europe, US Continues To Pull Ahead

March 28, 2016

Parks Associates has published international data from the company’s OTT Video Market Tracker service showing OTT video usage in Western Europe is continuing to expand, with 55 per cent of UK broadband households and 51 per cent in France watching TV programming and movies online, compared to 70 per cent in the US.

From the article "OTT Growing In Europe, US Continues To Pull Ahead" by www.advanced-television.com

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OTT Annual Churn Rate Dips Slightly

This suggests that the all-important churn rate for services such as Netflix, Amazon Video and Hulu isn’t fluctuating — with 8 out of every 10 U.S. broadband household that has such a service sticking...

OTT Sees Healthy Gains In Broadband Homes

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However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

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About Parks Associates

OTT Growing In Europe, US Continues To Pull Ahead

Previously In The News

OTT Annual Churn Rate Dips Slightly

OTT Sees Healthy Gains In Broadband Homes

One Bot To Rule Them All? Not Likely, With Apple, Google, Amazon And Microsoft Virtual Assistants

Roku's New Streaming Media Players Support 4K And HDR Video

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