Register

I agree with the Privacy Policy

In The News

OTT Churn Rates Pass 50%

November 30, 2017

TV customers have a high rate of starting and stopping many new OTT services.

Parks Associates says that with the exception of Netflix and Amazon Prime, OTT services experience churn rates exceeding 50% of their subscriber base.

Research also shows that more than 50% of U.S. OTT subscription homes subscribe to multiple OTT video services. Of these multi-OTT households, 81% use Netflix plus some other service or combination of services -- mostly Amazon or Hulu.

From the article "OTT Churn Rates Pass 50%" by Wayne Friedman.

Previously In The News

Is in-home delivery driving security spending?

It is this convergence of technology and convenience that is driving interest in, and spending on, security. In fact, nearly half of consumers who currently own or intend to buy a smart door lock, a s...

DIY No-Contract Security Projected to Expand Pro Monitoring Services

Do-it-yourself security systems and no-contract, hybrid monitoring solutions enabled by DIY security will expand professional monitoring services, conservatively, to an additional 5% of U.S. household...

Hacker Turns Up Nest Thermostat, Plays Vulgar Music Through Family’s Camera

Smart home products provide us with numerous benefits to make our lives more convenient. However, that convenience can come with a price. It’s no secret that in spite of the benefits of smart home...

Nearly a Quarter of U.S. Households Think Movies and Music Should be Free

That’s according to a survey released this week by Parks Associates. “Almost half of pirates believe stealing content is acceptable because there are no consequences to the behavior” Jennifer Kent,...

‹
1
2
...
604
605
606
607
608
609
610
...
730
731
›