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Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds

October 02, 2018

According to research released this week by Parks Associates, 27 percent of U.S. broadband-connected households made their most recent consumer electronics purchase through an online retailer. That figure, which Parks said was boosted in large part by smart speaker sales, is nearly triple the rate that consumers are shopping online in general.

From the article "Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds" by Rob Stott.

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Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds

Previously In The News

Fiber For Breakfast Week 3: How Connected Homes are Powering Independence as America Ages

Survey: Is the streaming infrastructure ready for some football?

AI PCs’ Unmet Promise Dragging Down Adoption

Samsung Bespoke Fridge is a Pricey Way to Use Gemini AI for Food Tips

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