“Overall OTT video usage in the UK favours broadcasters,” said Brett Sappington, director of research at Parks Associates. “The most popular OTT video sources in the UK include BBC iPlayer, ITV Player, 4oD (now All4), and Demand5 – all catch-up or on-demand offerings from broadcasters.
From the article "One Third Of Broadband Households Have OTT" by James Groves.
A new study has good news and bad news for the proliferating group of subscription video-on-demand services, especially the big new ones backed by major media companies. On the one hand, consumers are...
And, looking at more current, household level trends, market research firm Parks Associates forecasts that mobile-only households will decline as fixed broadband networks expand. Mobile-only probably...
As YouTube TV’s recent rate hike shows, these services themselves are not immune to rising programming costs. And the same traits that make streaming much less customer-hostile than cable or satellite...
On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented...
