Providing Market Intelligence for 40 Years

In The News

One Third Of Broadband Households Have OTT

“Overall OTT video usage in the UK favours broadcasters,” said Brett Sappington, director of research at Parks Associates. “The most popular OTT video sources in the UK include BBC iPlayer, ITV Player, 4oD (now All4), and Demand5 – all catch-up or on-demand offerings from broadcasters.

From the article "One Third Of Broadband Households Have OTT" by James Groves.

Previously In The News

Smart Home Evolution: Elephant in the Room

While I’m eager to watch the unfolding evolution of smart home technologies, with mind-blowing features like voice-enabled technology, machine learning, virtual reality, location services, and demand...

Millennials Lead Smart Home Holiday Season Shopping

Millennials will represent the largest group of shoppers when it comes to Smart Home and consumer electronics purchases this holiday season, with 46 percent of younger consumers indicating “high inten...

Antennas Get A Good Reception Again

In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

At the moment, hospitality, retail, and even QSR brands are examining the role that voice-activated assistants could play in complementing service and sales staffs at their respective hotels and store...