Providing Market Intelligence for 40 Years

In The News

One nation, on camera: Internet-connected doorbells promise security but raise privacy alarms

Once a futuristic luxury, internet-connected home cameras have become reasonably common — and relatively cheap. Around 33 million American households — 27% — now use the cameras, according to an estimate from Parks Associates, a consumer technology market research firm.

For consumers, the benefit is clear: Constant or near-constant surveillance that can catch burglars in the act and provide clarity on anything that happens outside their homes. But with these systems almost always relying on cloud-based storage and analysis, many technologists have noted that they are ripe for abuse, particularly as they become more complicated and attached to increasingly advanced analysis systems.

In Guthrie’s case, it appears that even without the requisite subscription plan to have the Nest camera fully operational, it did record and transmit video of someone coming to her door the morning of her disappearance.

From the article, "One nation, on camera: Internet-connected doorbells promise security but raise privacy alarms" by Kevin Collier

Previously In The News

About Apple's 40% Share of the U.S. Smartphone Market

The report and accompanying pie chart released Wednesday by Parks Associates in advance of Mobile World Congress celebrates Apple’s 40% share of the U.S. smartphone market, but doesn’t say whether tha...

The Caregiving Boom: Where The Job Opportunities Are

Some 117 million Americans are expected to need caregiving assistance by 2020, according to the recently released Caregiving Innovation Frontiers (CIF) study conducted by AARP and Parks Associates. Ye...

More Than Two Thirds Of Smartphone Users Stream Radio Every Week

The research in the report was done by Parks Associates, a “market research and consulting company specializing in emerging consumer technology products and services,” according to its public statemen...

Google's Latest Plan to Take Over Your Living Room

By almost any measure, Chromecast has been a hit. Among dedicated streaming devices, it was the second-most popular in the U.S. in 2014, capturing about 20% of the market according to Parks Associates...