Providing Market Intelligence for 40 Years

In The News

One in three smart home owners control them through a network, like Alexa

More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smart home owners are using a hub or app to run their smart devices.

The report, 360 Deep Dive: Smart Home Ecosystems: Driving the Smart Home Forward, finds that homes with broadband are the most likely to turn to smart speakers, with 5 percent of these households using an Amazon Echo, Google Home or other voice-enabled device compared to 2 percent who use an independent brand.

From the articel "One in three smart home owners control them through a network, like Alexa" by Lauren Barack.

Previously In The News

Why TV Companies May Soon Cut Back On Streaming Access To New Shows

The changes are especially noticeable at Hulu, which is owned by parents of the very television networks — Fox, ABC and NBC — threatened by changes in the way we watch TV. Hulu has set itself apart by...

Fun Apps Driving Smart Home Interest, But Playing Together Is Key

According to Parks Associates research, 80 percent of U.S. smartphone and tablet users who own at least one smart home device have downloaded mobile apps for these devices. "The growing interest in...

The Arrival of OTT Live Video

Today, every major television outlet is in the midst of launching or advancing their direct-to-consumer VOD streaming services. Consumers now have more control and choice than ever, and the industry i...

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...