Providing Market Intelligence for 40 Years

In The News

One in 5 pay-TV customers unsatisfied with service, survey finds

Twenty percent of U.S. pay-TV customers reported dissatisfaction with their service in a recent Parks Associates survey.

The figure represents a 100% increase since early 2013, when another Parks survey also revealed that 57% of pay-TV customers were “very satisfied” with their service.

In Parks’ latest tally, only one-third of pay-TV users looked the research company in the eye and said, “I’m satisfied.” 

The Parks data comes after Leichtman Research Group released figures Thursday showing the U.S. linear pay-TV business lost about 1,640,000 subscribers in 2016, compared to a loss of about 980,000 in 2015. 

From the article "One in 5 pay-TV customers unsatisfied with service, survey finds" by Daniel Frankel.

Previously In The News

Parks: Top 10 Connected Entertainment Disruptors

Parks Associates has hosted the final day of the company’s 20th annual CONNECTIONS conference in San Francisco with panel discussions moderated by the firm’s analysts and featuring executives from com...

Survey: Internet Streaming Now Firmly Established in U.S.

More than two-thirds of U.S. internet-connected (a.k.a. “broadband”) households now subscribe to a streaming service such as Netflix and about four out of ten (38 percent) subscribe to more than one s...

37% Of Hulu Subs Signed Up Through App

A new Parks Associates whitepaper, sponsored by Ooyala, reveals the importance of connected device apps for the monetization of video services as they are now the second most used method for consumers...

Comcast’s Decision To Add Netflix To Its X1 Cable Boxes Proves Who Cable’s Real Enemy Is (And It Isn’t Netflix)

Research firm Parks Associates estimates that 64 percent of U.S. broadband households subscribe to streaming video service but that only 36 percent of U.S. broadband households are using streaming pla...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive