Providing market intelligence for more than 35 years

In The News

One in 10 smart home device owners report unresolved technical problems

Smart home devices are supposed to make our lives easier, but if they suddenly stop working without warning, they can end up doing just the opposite. According to new research, more than one in 10 people have reported incidents of their internet-connected devices failing prey to technical issues that go unresolved.

Parks Associates surveyed consumers of smart home devices to find out more about how people interact with them. What they discovered was that 12 percent of smart home device owners in the United States have had a device become basically unusable due to a technical issue. Many of those problems went unaddressed for a significant period of time.

From the article "One in 10 smart home device owners report unresolved technical problems" by AJ Dellinger.

Previously In The News

The hidden cost of smart home technology

42% of American households with internet now own at least one smart home device, according to the market research firm Parks Associates. From the article, "The hidden cost of smart home technology"...

Securing Tomorrow’s Homes

Recent insights from the Electronic Security Association (ESA) and Parks Associates reveal a surge in popularity for connected cameras and video doorbells, aligning with heightened post-pandemic conce...

Research: 47% of US familiar with AI tech

Parks Associates research in partnership with Adeia reveals 47 per cent of US internet households report familiarity with at least one AI technology, such as tools like ChatGPT or AI-powered image edi...

EV Sales Growth Flattens Following Pandemic Peak

Electric vehicles (or EVs) had received a big boost off the heels of the pandemic as consumer interest over environmental issues coupled with hearty government subsidies helped fuel a respectable boom...