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In The News

One-Fifth of U.S. Broadband Homes Have Set-Top Boxes, Says TDG

Coincidentally, Parks Associates has also released set-top box data today, finding that Amazon, Apple, Google, and Roku together make up 86 percent of all set-top boxes sold in the U.S. in 2014. Roku is the king, selling 34 percent of all boxes. Google is next with 23 percent, Amazon is third, and Apple is fourth.

How often do people use those devices once they get them home? Parks says that Roku boxes account for 37 percent of all usage, followed by Google Chromecast (19 percent), Apple TV (17 percent), and Amazon Fire devices (14 percent).

From the article "One-Fifth of U.S. Broadband Homes Have Set-Top Boxes, Says TDG" by Troy Dreier.

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Several recent studies have shown that security and privacy are top of mind for consumers considering Internet of Things devices for their homes. Parks Associates back in October noted around 40 pe...

Broadband Growth Slowing After COVID-19-Driven Surge: Parks

After “massive growth" in adoption of residential internet during the COVID-19 pandemic, U.S. broadband growth slowed in 2022 as the “low-hanging fruit has already been picked,” said Parks Associates...

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

Advanced voice control technology is a growing good bet, especially when it comes to consumers on the younger end of the demographic spectrum. Millennials show particular comfort with voice control of...

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