Providing Market Intelligence for 40 Years

In The News

One-Fifth of U.S. Broadband Homes Have Set-Top Boxes, Says TDG

Coincidentally, Parks Associates has also released set-top box data today, finding that Amazon, Apple, Google, and Roku together make up 86 percent of all set-top boxes sold in the U.S. in 2014. Roku is the king, selling 34 percent of all boxes. Google is next with 23 percent, Amazon is third, and Apple is fourth.

How often do people use those devices once they get them home? Parks says that Roku boxes account for 37 percent of all usage, followed by Google Chromecast (19 percent), Apple TV (17 percent), and Amazon Fire devices (14 percent).

From the article "One-Fifth of U.S. Broadband Homes Have Set-Top Boxes, Says TDG" by Troy Dreier.

Previously In The News

Consumer Desktop Adoption Declines 30% Since 2009

New consumer research from Parks Associates finds a continued decline in the adoption rate for desktop computers. The report reveals that since 2009, nearly one third of U.S. broadband households have...

Augmented Reality is Redefining Remote Technical Support

What does all of this mean for your business, customer support agents, and your clients? The innovation that is happening with visual and augmented support is still just beginning, but when you look a...

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...

What Google's Project Fi Means For Mobile Operators

Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...