Providing market intelligence for more than 35 years

In The News

New wireless dimmer for Philips Hue smart lights, and more

According to Internet of Things market research and consulting firm Parks Associates, as more households invest in smart home devices, the need for support requests will also increase. The firm estimates that support requests will reach 7 million this year alone.

Parks Associates recommends that smart system providers put in place proper solutions to identify “top call drivers, as well as common conflicts, between new devices and then develop strategies that proactively address these issues before they negatively impact the customer experience.”

“Even though 60 percent of consumers now install traditional connected devices on their own, the potential for conflict and interoperability challenges increases as more devices enter the connected home. The support relationship that providers must have with their customers is changing dramatically,” Patrice Samuels, research analyst at Parks Associates, stated.

From the article "New wireless dimmer for Philips Hue smart lights, and more" by Mellisa Tolentino.

Previously In The News

How to Decide If Cord Cutting Is Right for You

This lack of local channels is one reason that more households are using antennas, pulling in free over-the-air high-definition signals. In fact, Parks Associates, a research firm, estimates that one-...

Antenna Users: Rescan to Keep Getting Free TV

If you're just getting started with free, over-the-air TV, you're in good company. Even many consumers who have switched to streaming video services, such as DirecTV Now or Sling TV, use an antenna fo...

PayPal’s Popular But Apple Is The Class Favorite

PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...

Google Chromecast Bests Apple TV In Sales, Researcher Says

According to a Parks Associates report, Roku was the leading video streaming device in the U.S. followed by Chromecast and Apple TV in 2014. "The research finds Roku is still the leading brand with...