Providing Market Intelligence for 40 Years

In The News

New white paper reveals huge opportunities for integrators

Parks Associates’ new white paper, "Smart Spaces: New Opportunities for Custom Integrators," released in partnership with Nice Group, reveals that K-12 schools and universities, apartments and condominiums, and hospitality properties across the US are increasingly investing in technology to improve their services and operations.

“Connected sensors and devices are at their most effective when they are integrated – with each other, with central control planes, and with unified data access,” said Kristen Hanich, Director of Research, Parks Associates. “Moving into commercial markets offers integrators a path to higher revenues, as budgets in sectors such as multifamily, hospitality, education, and quick-service restaurants significantly outpace typical single-family residential projects.”

From the SecurityWorldMarket.com article, "New white paper reveals huge opportunities for integrators

Previously In The News

Will a Smart Toilet Turn the Home Into a Diagnostic Center?

One of the hot products showcased at the recent Consumer Electronic Show (CES) was the smart toilet. In its analyst report on CES highlights, research firm Parks Associates wrote, “Smart toilets are e...

ADT’s $105 Million Bet on Ambient AI: Why the Security Giant Is Buying Technology That Can Sense People Through Walls

According to a 2024 Parks Associates survey, 42% of U.S. broadband households expressed concern about privacy when considering indoor security cameras, while only 18% had similar concerns about non-vi...

T-Mobile Brings Back Free MLB.TV Access for Customers

Sports rights are a proven retention tool: live games drive habitual viewing and reduce the urge to churn. Analysts at Deloitte and Parks Associates have repeatedly pointed to sports as a core lever f...

Roku Debuts Search Button For Free Live TV

FAST discovery has been the industry’s Achilles’ heel. With so many near-duplicate channels and syndicated loops, viewers face choice overload. Analysts at firms like Ampere Analysis and Parks Associa...