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New Study Shows The Growing Decline of Cable TV

June 09, 2017

In what is a growing list of bad news for traditional pay-TV services, it turns out fewer Americans rely on just traditional pay-TV services. Over half of all pay-TV subscribers also subscribe to a streaming video service.

This data comes from Parks Associates and gives us a look into the steady growth of cord cutting.

The study clearly shows three things happening in the world of pay TV.

From the article "New Study Shows The Growing Decline of Cable TV" by Luke Bouma.

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The popular “subscription fatigue” narrative is that consumers have topped out on the number of over-the-top services they’re willing to pay for and are now in pruning mode. But Parks Associates—wh...

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About Parks Associates

New Study Shows The Growing Decline of Cable TV

Previously In The News

OTA-TV Climbing In U.S. Broadband Homes

Voice Recognition Technology Hears Whispers Of M&A

5% of Broadband Users Likely to Cut the Cord in the Next 12 Months

‘Subscription Fatigue’ Not Slowing OTT Proliferation After All: Research Firm

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