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New Research Shows We’re Now at Peak OTT

According to new research from market research and consulting company Parks Associates, the OTT space presents unique challenges for the dozens of providers in the U.S., ranging from Netflix to Showtime. The research suggests that OTT users, despite the plethora of options, have found the interfaces they enjoy most and use them for long periods of time.

From the article "New Research Shows We’re Now at Peak OTT" by Sara Jerde.

Previously In The News

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Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

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Total Number Of IoT Devices To Reach 46 Billion By 2021: Research

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Consumers’ Adoption Of Voice Assistants Doubled In Q1 – Here’s Why

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