Providing market intelligence for more than 35 years

In The News

New Iphones, Apple TV expected as Apple kick starts the event

Expectations have been rising for a revamped Apple TV, a set-top box that has seen few significant updates since its release in 2007. Although Apple has yet to hammer out deals for a long-awaited television service, analysts say the company is poised to overhaul the hockey-puck-sized device.

The device is expected to gain an App Store and an interface that allows users to make requests through the Siri digital assistant and search for specific programs and movies across apps. The comppany may also discuss the device's role as a hub for gaming.

Nearly 20 per cent of US broadband households own at least one streaming media player, and Applehas a long way to go in the market, according to data from research firm Parks Associates.

Roku is the leader in streaming media boxes, accounting for 34 per cent of all streaming devices sold in the United States in 2014, according to data from research firm Parks Associates. Google Inc's Chromecast and Amazon.com Inc's Fire TV were next. The Apple TV box came in fourth. 

From the article "New Iphones, Apple TV expected as Apple kick starts the event" by The Economic TImes.

Previously In The News

Parks Associates Research Finds 28% of Employees Use AI for Professional Needs

Research featured in Parks Associates’ new Smart Home and Security Tracker reveals 28% of full-time employees and business owners use artificial intelligence (AI) applications for their professional n...

Americans Now Spend Just $64 a Month on Streaming Down From $90 in 2021

Recent research from Parks Associates, presented at the StreamTV Show in Denver, CO, highlights a significant trend: spending on streaming services has dropped by 30%, with the average U.S. household...

Research: US SVoD spend drops

Research from Parks Associates shows shifts in demand for streaming video services in the US, including a significant drop in spending. The firm’s latest research from its Video Services Dashboard rep...

Super Bundling: The future of mobile bundling

According to research by Parks Associates, 94% of U.S. internet households have at least one subscription service, and over half subscribe to four or more streaming video services. This growing subscr...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive