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New Homes Save Homeowners Money, But Builders Face Rising Defect Claims

According to new research from Parks Associates, the connected home market is moving beyond gadget obsession and into something more practical. Consumers increasingly want smart systems that deliver energy savings, wellness, security, aging-in-place support, and peace of mind. The challenge? Most people still hate complicated setup and unreliable technology.

From the article, "New Homes Save Homeowners Money, But Builders Face Rising Defect Claims" by Cati O'Keefe

Previously In The News

CBS, Sling TV, Showtime Move Up Among Top 10 OTT Subscription Services

Netflix’s reign as the largest subscription-based over-the-top (OTT) streaming video on-demand (SVOD) service continues (no surprise there), but there was movement in Parks Associates’ ranking of the...

Parks Sees Apple Watch Market Share Gains Ahead Amidst Greater Device Engagement

New market research from Parks Associates reveals Apple Watch owners are more engaged with their connected wearable devices than other brands. Three in 10 Apple Watch owners (31%) use voice commands t...

Attitudes Toward IoT, Virtual Reality: Do Rewards Outweigh Risk?

Eight percent of U.S. young adult Millennials (1.5 million) intend to purchase a VR headset this year, according to market research from Parks Associates released in September. That’s more than double...

Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do

Half of the people who try a virtual reality (VR) headset say they intend to buy a VR headset. But just 15 percent actually do, according to new market research from Parks Associates. Retailers and...