Providing Market Intelligence for 40 Years

In The News

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates.

Analysts found that Netflix subscribers were much less likely to cancel than those of Hulu or Amazon Prime Video. Netflix has now captured 52% of US broadband households, and in the last year, only 9% of its subscriber base has canceled, Parks Associates found.

From the article "Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's" by Nathan Mcalone.

Previously In The News

Amazon Prime Video Comes Out On Its Own

This year, Prime Video will air Woody Allen's first-ever TV series, as well as another season of its critically acclaimed alternative-history series, "The Man in the High Castle." In December, it crea...

AT&T To Buy Time Warner In Media-Shaking $85.4B Deal

That streaming service is one way AT&T wants to ensure that younger consumers will still flow its way. A study by research firm Parks Associates found that nearly a quarter of millennial households ju...

Why Amazon Is The Current King Of The Virtual Assistants

The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United S...

HBO Max: Everything to know about HBO's streaming app

But two crucial streaming devices don't have HBO Max. Neither Roku nor Amazon Fire TV devices support HBO Max, even though those devices represent the vast majority of streaming devices in the US. Res...